Empowering Deaf Community: Rebranding for "Ruke Govore" with Caring Touch

Designing a brand identity for an organization that helps deaf people is a great responsibility, but I embraced the challenge wholeheartedly. My goal was to create a logo that not only represents their mission of communication and support but also connects with their target audience. The hands in the logo symbolize the importance of communication, while the dot above them represents care and empathy. The soothing pastel colors, with a pop of blue, convey a warm and comforting message, making the brand identity inviting and accessible. I am proud to have played a role in helping "Ruke Govore" connect with the deaf community and achieve their goal of bridging the communication gap.